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内马尔入选世界杯后一小时内粉丝激增百万，商业利益丰厚

24直播 发布时间：2026-05-21 17:46:12
内马尔入选世界杯后一小时内粉丝激增百万，商业利益丰厚

5月21日业内快讯，《马卡报》消息称，巴西足球巨星内马尔在成功入选2026年世界杯巴西国家队名单后的短短一小时内，便凭借广告代言合作迅速赚取了近600万美元，为他的世界杯征程增添了额外的喜悦。在经历了近三年的国家队荒废之后，这位桑托斯队的球员终于确认将参加他职业生涯的第四次世界杯，这也引起了各大品牌的密切关注。

内马尔

据记者Jorge Nicola透露，名单公布后不到半小时，内马尔便通过与Mercado Livre、彪马和红牛的三部商业视频合作，赚得了3000万巴西雷亚尔（约合600万美元）。在Mercado Livre的视频中，他解答了外界关于他状态的问题，并强调了自己将全力以赴为巴西队效力；在彪马的视频中，他以幽默的方式撕掉了写着“他不会入选”的纸张，回应了质疑；在红牛的视频中，他通过四次射门来象征自己参加的四届世界杯，并在最后一球上留下了签名。此外，其他品牌也迅速抓住这一机遇，通过幽默的宣传内容加入了内马尔的世界杯热潮。

入选国家队名单不仅为他带来了丰厚的商业收益，也极大地提升了内马尔的社交媒体影响力。数据显示，在名单公布后，他的社交媒体账号新增粉丝超过110万，成为巴西队粉丝增长最快的球员。目前，他仍然是全球社交媒体粉丝数量第三多的运动员，仅次于C罗和梅西。

在本届世界杯中，巴西队被分在C组，同组的对手有摩洛哥、海地和苏格兰。巴西队的第一场比赛将于6月13日在大都会人寿体育场对阵摩洛哥，随后将在6月19日对阵海地，并于6月24日在硬石体育场迎战苏格兰。内马尔不仅肩负着个人荣誉，也承载着巴西队重夺世界冠军的期望。

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